Thinking in Services: Encoding and Expressing Strategy through Design (Paperback)

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About the Author


Majid Iqbal is an expert on policy, strategy, and design. As an advisor at the Dutch Ministry of Economic Affairs and Climate he co-founded a special unit called XLAB; developing new approaches to complex problems and methods for visualizing systems, services, and transitions. He cut his teeth in sales and product management, before moving to teaching, consulting, and design. Since after Carnegie Mellon, Gartner, and PwC, he has been on a mission to bring more clarity to the concept of a service, as it relates to implementing policy or strategy. His other voyage of discovery is about cooking and patterns in food across cuisines and cultures.
Product Details
ISBN: 9789063694890
ISBN-10: 906369489X
Publisher: BIS Publishers
Publication Date: January 8th, 2019
Pages: 240
Language: English