The reasons why Disney is such a powerful example of how to improve a company and keep customers satisfied are disclosed in this fun and easy-to-read book by an expert on the subject of customer loyalty. Readers of this insightful business resource will learn seven key lessons and a myriad of practical advice that can be applied in any company and that will keep customers coming back again and again.
About the Author
Tom Connellan is a business keynote speaker, consultant, and bestselling author. He is also the president of The Connellan Group, Inc., a consulting firm specializing in customer loyalty. Power Magazine has labeled him as one of seven “tough talking and truth telling” keynote speakers. His books include The 1% Solution for Work and Life and Turbulent Times Leadership for Sales Managers.